PSYC 2030 Chapter Notes - Chapter 6: Mental Chronometry, Decimal Mark, Electrodermal Activity

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It is important to understand the processes of handling and making sense of research data however in order to do this we need to understand statistics. Statistics: numerical statements about data from a sample and the scientific discipline associated w/ making and understanding those statements. Or a perso(cid:374)"s ski(cid:374) (cid:272)o(cid:374)du(cid:272)ta(cid:374)(cid:272)e(cid:895: self-report measure: (cid:894)ex: perso(cid:374)"s respo(cid:374)se to a state(cid:373)e(cid:374)t o(cid:374) a rati(cid:374)g s(cid:272)ale or a preference for one of three candidates in an election) It involves giving different levels of a variable different names (describe people and their behaviour in terms of categories) The levels of ordinal variables differ in degree and amount and they can be numerically coded in a way that reflects this (i. e. a+ = 4, b+ = 3, c+ = 2) It not only represents an ordering or ranking of responses it also shows how far apart the various responses on that measure are. And where there is a true zero value.

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