PS270 Chapter Notes - Chapter 8: Buda, International Nomenclature Of Cosmetic Ingredients, Personality Test
Document Summary
Altruism a motive to increase another"s welfare without conscious regard for one"s self-interests. Also experience eagerness to do good after doing bad to eliminate feelings of guilt. However, anger, depression or grief do not produce this eagerness. Social norms: we help because something tells us we should, norms are social expectations prescribe proper behaviour, reciprocity norm an expectation that people will help, not hurt, those who have helped them. We invest in others and expect dividends. Operates most effectively as people respond publicly to deeds earlier done to them. When people cannot reciprocate, they may feel threatened and demeaned by accepting aid proud, high-self esteem people often reluctant to seek help: social-responsibility norm an expectation that people will help those dependent upon them. I. e. children, the severely impoverished, those with disabilities, etc. People should help those who need help without regard to future exchanges. Responses closely tied to attributions if attribution evokes sympathy, we are motivated to help.