BU352 Chapter Notes - Chapter 12: Electronic Data Interchange, Electronic Document, Franchising
Document Summary
Bu352 ch12 distribution channels: key terms from textbook. Administered vertical marketing system: a supply chain system in which there is no common ownership and no contractual relationships, but the dominant channel member controls the channel relationship. Advanced shipping notice: an electronic document that the supplier sends the retailer in advance of a shipment to tell the retailer exactly what to expect in the shipment. Channel conflict: results when supply chain members are not in agreement about their goals, roles, or rewards. Contractual vertical marketing system: a system in which independent firms at different levels of the supply chain join together through contracts to obtain economies of scale and co-ordination and to reduce conflict. Dispatcher: the person who co-ordinates deliveries to distribution centres. Distribution centre: a facility for the receipt, storage, and redistribution of goods to company stores or customers; may be operated by retailers, manufacturers, or distribution specialists.
