Health Sciences 2250A/B Chapter Notes - Chapter 3: Health Equity, Market Analysis, Marketing Mix
25 Apr 2018
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Planners must lead planning process, but also negotiate important details with stakeholders (time, funding, resources, degree of involvement, preferences of funding agency: pre-planning in here too. Collecting and analyzing data to determine the health needs of a population; setting priorities; and selecting a priority population. Evidence-based planning framework for public health: ultimate goal of any planning is to improve health outcomes, to achieve this, use reliable evidence-based approaches. Community assessment (like needs assessment: requires understanding of community context: what defines a community, understand health concerns of community members and how to implement most effectively to them. Community audits: documenting observations of the community new data. Can also examine existing data (mortality, morbidity, risk factor data) Mobilizing for action through planning and partnerships (mapp: presented for among local health departments, but has broad relevance, considered very robust today, model intended to improve health and quality of life through mobilized partnerships and taking strategic action.
