MDSA01H3 Chapter Notes - Chapter 11: Bricolage, Doxa, Intertextuality
Document Summary
Key to understanding contemporary media audiences (who are consumers + producers = prosumers) Explores the array of resistive pleasures that audiences derive from media. Examine the various sensuous, creative, and transgressive ways in which persons use and interpret media. Repressed desire = disruptive: of the status quo + established order (prohibition, taboo, transgression) Seminal fluids = productive: of something new (production, expenditure, dissemination) Sexual behaviour of animals = purely instinctual (serves the purpose of procreation) Sexual behaviour of humans = concerns the subject and her/his individual desires (not simply an innate urge to reproduce) Challenge, subvert, and suspend the cultural codes, rules, or norms which through their everyday operation create, sustain, and naturalize the prevailing social structure in a particular space and time. Five principles of resistance: resistance as contextual. Context = time + place of an act. Resistance = not an act with a fixed quality but specific to particular times, places, and social relationships.
