PSY270H5 Chapter Notes - Chapter 9: Eleanor Rosch, Exemplar Theory, Prototype Theory
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Chapter 9 knowledge: there is regularity in the way people organize knowledge and this is used to make inferences about data, ex. If the first word is apple, your response to next word will be faster if it is a fruit reading the typical fruit apple will facilitate response to the fruit category. If the first word is not a typical fruit, the response to second fruit word will not be facilitated: typicality effect observations that we behave differently toward typical items compared to atypical ones. Individual items can belong to multiple levels/hierarchies of categories: basic level categories most cognitively efficient, provide useful information that can be used to distinguish members from other categories. Level used to name the category of an item (ex. Poodle: subordinate categories provide information about the item but are not distinctive because they share features in common (ex. Dog: superordinate categories distinctive but not particularly informative (ex.
