MKT 2210 Chapter Notes - Chapter 2: Henry Mintzberg, Henri Fayol, Human Resource Management

• School: University of Manitoba
• Department: Marketing
• Course: MKT 2210
• Professor: Subbu Sivaramakrishnan

Document Summary

Organisations have one primary corporate objective and a series of subordinates objectives. Business functions include production,sales and marketing,accounting and finance and human resource management. Organisation stucture is the framework for allocating tasks,delegating authority,coordinating activity and channelling communication. Henri fayol was an early management theorist,who proposed six principles of organisation: Division of work-specialisation to produce more and better outputs. Authority and responsibilies-a person with responsibility for performing an action should be given a clear authority to do it,a person with the authority to perform an action should be made clearly responsible for its outcome. Scalar chain-there is a chain of authority running from the top of the organisation hierarchy to the bottom. Unity of command-subordinate should receive orders from only one superior. Unity of direction-there should be one identified chief and one overall plan. Subordination of individual interests-satisfaction of employees should be recognised as less important than the fulfilment of the organisation"s objectives.