PSY 102 Chapter Notes - Chapter 2: Pseudoscience, Demand Characteristics, Availability Heuristic

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The beauty and necessity of good research design. Integrated set of principles that explain and predict observed events. Makes clear predictions that we can use to confirm/modify the theory, generate new ideas or suggest practical applications. Prefrontal lobotomy: surgical procedure that severs fibres connecting the frontal lobes of the brain from the underlying thalamus. Humans are not objective and values seep into work. Need to distinguish between pseudoscience and good science. Values influence which topics we choose to study and our approach to studying it. Heuristics and biases: how we can be fooled. The same psychological process that serve us well in most situations also predispose us to errors in thinking . Heuristics: mental shortcut that helps us streamline our thinking and make sense of our world. We are cognitive misers (fiske and taylor, 1991) Research designs can help us avoid the pitfalls that can result from misapplying heuristics. The representativeness heuristic: like goes with like.

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