MGCR 331 Chapter Notes - Chapter 1: Sergey Brin, Tony Hsieh, Evan Spiegel
Document Summary
1. 1 tech"s tectonic shift radically changing business landscapes. Can capture injustice, broadcast it to the world, disseminate ideas, and rally the far- reaching. China = tops apple in worldwide iphone sales, xiaomi the world"s most valuable startup. Many nations in sub-saharan african now rank among the world"s fastest growing economies. Esoko leverages mobiles phones to empower the agrarian poor with farming info and commodity pricing, raising incomes and lowering the chance of exploitation by unscrupulous middlemen. Sproxil uses text message verification to save lives by fighting drug counterfeiting in developing nations. M-pesa and zaad use text messages to replace cash. Putting smarts in all sorts of products: lamps, watches, thermostats, door locks. Data analytics and business intelligence are driving discovery and innovation, redefining modern marketing, and creating a shifting knife-edge of privacy concerns that can shred corporate reputations if mishandled. Bill gates = undergraduate when he left to found microsoft. Michael dell = sophomore when he began building computers.