MGCR 331 Chapter Notes - Chapter 10: Lyft, Information System, Network Effect

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Information systems chapter 10: the sharing. Sharing economy is allowing firms to pool resources, products, and services in ways that create new markets and market opportunities. 10. 2 boom times and looming challenges in the sharing economy. Prolonged, worldwide economic recession and stagnant wages have boosted consumer interest in low-cost alternatives to conventional products and services. Helps allay fears by collecting and sharing ratings. Environmental benefit by fostering reuse and diminished consumption. Early players = gain scale, brand, and financial resources to help expand and reinforce assets for competitive advantage. Hourly wage for drivers lots of drivers, not enough customers. Without the wage customers were unsatisfied. Marketplaces are attractive to citizen-suppliers who want to make use of expensive items they"ve purchased but are not regularly used. Technology allows exchange operators to coordinate a peer-to-peer supply. If end users can"t be relied on to consistently manage inventory and logistics .

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