ITC506 Chapter Notes - Chapter 13: Data Mining, Business Process Modeling, Amortized Analysis
Document Summary
Start by discussing the need for business intelligence in a highly competitive global economy. Business intelligence (bi) describes a comprehensive, cohesive, and integrated set of applications used to capture, collect, integrate, store, and analyze data with the purpose of generating and presenting information used to support business decision making. Table 13. 1 in the text gives some real-world examples of companies that have implemented bi tools (data warehouse, data mart, olap, and/or data mining tools) and shows how the use of such tools benefited the companies. Discuss the need for data analysis and how such analysis is used to make strategic decisions. The computer systems that support strategic decision-making are known as decision support systems (dss). Explain what a dss is and what its main functional components are. (use figure 13. 1. ) The effectiveness of dss depends on the quality of the data gathered at the operational level.