Log in
Economics
1
answer
0
watching
197
views
11 Apr 2019

Identify the four basic strategies that MNCs use and the situations in which they are used. - International Management, 8e, Luthans & Doh, Pg. 278-280

Watch
1
answer
0
watching
197
views

For unlimited access to Homework Help, a Homework+ subscription is required.

Patrina Schowalter
Patrina SchowalterLv2
13 Apr 2019

Unlock all answers

Get 1 free homework help answer.
Already have an account? Log in
Share

Related textbook solutions

Principles of Economics
2nd Edition, 2017
Openstax
ISBN: 9781947172364
Principles of Macroeconomics
2 Edition,
Openstax
ISBN: 9781947172388
Principles of Microeconomics
2 Edition,
Openstax
ISBN: 9781947172340

Related questions

Scenario: As Junior Minister in the Ministry of International Business, you have been asked to present arguments about the benefits/challenges surrounding MNCs in the Caribbean and similar developing economies. Develop arguments FOR OR AGAINST the following moot: Being cognisant of the distinction between risk management strategies and risk mitigation, one can say that the risks to the host country and to the MNC/investing country are minimal.

Notes

1. Draw from all of the information presented during the course to make your case as formidable as possible.

2. It is possible to present arguments both for and against, to deduce the net (positive or negative) effect.

3. This thesis is a useful reference: Persaud, T., (1976), Conflicts between Multinational Corporations and Less Developed Countries: The Case of Bauxite Mining in the Caribbean with Special Reference to Guyana a. Do not try to read the thesis exhaustively; it is simply a tool which contains useful pointers.

read it and write down your ideas

Even though they have been doing it all their lives, people need to study communication simply because it is so complex. As stated in chapter 3 of the book, we all perceive things differently and "perception and communication influence each other, perception shapes our understanding of others' communication and the choices we make in our own communication" (pg. 41). For the reason that the choices we make and the ways that we view things/situations are changing everyday, communication between two individuals also changes and becomes more complex. Though we can communicate in general, how we communicate and what we communicate depends on how we perceive the world around us, making communication not as simple as it seems. As humans, we create broad categories of things (prototypes) and place people into them (Wood pg. 43). We then go on to create a more detailed assessment (a personal construct) where we measure a person or situation with a certain dimension of judgment (Wood pg. 43). We also place people and situations into stereotypes by making predictive generalizations or simply predicting what the personal/situation will be like or what will happen (Wood pg. 43). With all of these components to a basic path of communicating with others, it's hard to not see why we would study our complex underlying system of human communication. Not only do we make assumptions, but we base our thoughts/actions off of those assumptions which can then all be interpreted differently among various individuals. We study communication to try and dissect all of these interpretations and perceptions of others "to make sense of experience and to predict how we and others will act" (Wood pg. 45). Sometimes we follow a script or just simply act a specific way in a specific situation (like greeting someone and telling them your name) (Wood pg. 45). However, not everyone follows these scripts which just adds to the complexity of communication between us all.

Bookselling is an industry where product differentiation matters. Since books themselves are identical, retailers must concentrate on other things to attract and retain customers. In You’ve Got Mail differentiation factors include location, selection, service, and price, among others. In theory there should be room both for small and large book stores, but Fox Books wants to drive the smaller rival out of business.

Write an essay titled “Competition Strategies in the Bookselling Industry.” Using your textbook and the movie excerpt, address the following questions in the essay:

a. Explain what type of market structure is presented in the movie. Explain the types of strategies Joe Fox and Kathleen Kelly use to compete and maintain market power. Differentiate between pricing and non-pricing strategies (use Chapter 7 in Stengel’s textbook). You can expand and talk about potential strategies in the bookselling business even if they were not explicitly addressed in the movie.

b. Explain the difference between the Industry (external) view and the Resource (internal) view of sustainable competitive advantage (use Chapter 10 in Froeb/McCann). Make sure you explain Porter’s Five Forces model and the resources and capabilities emphasized by the Resource Based View. Which of the two approaches in your view is more suitable for the analysis of the bookselling industry presented in the movie?

c. List the three basic strategies to generate superior market performance (use Chapter 10 in Froeb/McCann). Which of the three strategies would you recommend to Joe Fox and Kathleen Kelly?

Related Documents

ECO100Y5 Lecture Notes - Lecture 6: Deadweight Loss, Economic Surplus, Natural Monopoly
tealspider601
ECO 1104 Chapter Notes - Chapter 14-15: Marginal Revenue, Marginal Cost, Demand Curve
goldelk436
ECON 110 Chapter Notes - Chapter 12: Final Crisis, Policy Review, Economic Surplus
ultramarinemole905

Weekly leaderboard

Home
Homework Help 3,900,000
Economics 400,000
Start filling in the gaps now
Log in