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The Regal Cycle Company manufactures three types of bicycles—adirt bike, a mountain bike, and a racing bike. Data on sales andexpenses for the past quarter follow:

Total

Dirt
Bikes

Mountain Bikes

Racing
Bikes

Sales

$

930,000

$

269,000

$

402,000

$

259,000

Variable manufacturing and selling expenses

467,000

117,000

192,000

158,000

Contribution margin

463,000

152,000

210,000

101,000

Fixed expenses:

Advertising, traceable

70,500

8,800

41,000

20,700

Depreciation of special equipment

42,500

20,200

7,100

15,200

Salaries of product-line managers

115,100

40,700

38,800

35,600

Allocated common fixed expenses*

186,000

53,800

80,400

51,800

Total fixed expenses

414,100

123,500

167,300

123,300

Net operating income (loss)

$

48,900

$

28,500

$

42,700

$

(22,300)

*Allocated on the basis of sales dollars.

Management is concerned about the continued losses shown by theracing bikes and wants a recommendation as to whether or not theline should be discontinued. The special equipment used to produceracing bikes has no resale value and does not wear out.

Required:

1. What is the financial advantage (disadvantage) per quarter ofdiscontinuing the Racing Bikes?

2. Should the production and sale of racing bikes bediscontinued?

3. Prepare a properly formatted segmented income statement thatwould be more useful to management in assessing the long-runprofitability of the various product lines.

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Irving Heathcote
Irving HeathcoteLv2
28 Sep 2019

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