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Ontario Pump Company
Income Statement
Second Quarter
In thousands
Analysis of unit sales prices for pumps Qtrly Advertising and Promotions Shipping Expenses
R-Pump F-Pump S-Pump Total R-Pump $600 $630,000 $30 per unit
Sales $4,800 $2,700 $2,700 $10,200 F-Pump $270 $300,000 $12 per unit
Cost of goods sold $3,144 $2,310 $2,850 $8,304 S-Pump $540 $120,000 $30 per unit
Gross margin $1,656 $390 -$150 $1,896 $1,050,000
Selling and Admin. Expenses $1,110 $555 $405 $2,070
Income before taxes $546 -$165 -$555 -$174
Unit manufacturing costs
R-Pump F-Pump S-Pump
Direct material $93 $51 $150
Direct labor 120 60 180
variable manufaturing overhead $135 $90 $180
fixed manufacturing overhead $45 $30 $60
total $393 $231 $570

PRESIDENT'S PROPOSAL. discontinue the s-pump line immediately. S pumps would not be returned to the product line unless the problems with the pump can be identified and resolved 2. increase quarterly sales promotion $300,000 on the R-pump product line in order to increase sales volume by 15%. 3. cut production on the F-Pump line by 50 percent, and cut the traceable advertising and promotion for this line to $60,000 each quarter.

"Using the operating data presented for ontario pump company and assume that the president's proposed course of action had been implemented at the beginning of the second quarter. Than evaluate the president's proposal by sepcifically responding...

I do not understand how the numbers were obtained for unit sales for the pumps i.e. F-pump is 10,000, R-pum is 8,00, S-pump i s 5,000. I see the hint of Unit sales = sales dollars/unit sales price but I am still not able to calculate how to get the 10,000, 8,000, 5,000. it is question 14-62 of the Managerial Accounting 10the ediction....This is the answer (below) the above is all the information given ? are you able to look at the text answer? I am trying to figure out how they got to 10,000, 8,000; and 5,000

R-Pump F-Pump S-Pump
Unit Selling price $600 $270 $540
Direct material $93 $51 $150
Direct labor $120 $60 $180
variable manufaturing overhead $135 $90 $180
Shipping expenses $30 $12 $30
Total $378 $213 $540
Contribution Margin $222 $57 $0
x
F-Pum: 10,000 X 50% x (5,000
R-Pump 8,000 X 15% x 1,200
S-Pump: 5,000 X 100% x (5,000
increase (decrease) in total contribution $(285,000 266,400 0
decrease (increase) fix cost 240,000 (300,000 120,000
increase (decrease in segment contribution $(45,000 $(33,600 $120,

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Patrina Schowalter
Patrina SchowalterLv2
29 Sep 2019

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