PSYC 336 Lecture Notes - Lecture 12: Frontal Lobe, Organ Donation, Orbitofrontal Cortex

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Opt-in the person has to explicitly say that they want to be a part of it. Germany = opt-in organ donor program 12% agreed. Opt-out the person has to explicitly say they don"t want to be part of it. Austria opt-out donor system 99% agree to be donors. Non-participation is the reliance on an opt-in system. Our choices are governed by how the decision is framed. Usually, framed decisions don"t have any impact on the utility you"d receive. Hypothesis: pulled off track by distractions, including how a decision is framed. Hypothesis: goal is to make decisions that we feel good about, decisions that are reasonable and justified. Participants relied on justification in making their decision. The shift in framing caused a change in the factors relevant to that justification. This is why the shift in framing reversed the pattern of decisions. People"s decisions are powerfully influenced by emotion. People seem to assess the risk in emotional terms.

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