ECON 1201 Lecture Notes - Lecture 12: Marginal Revenue, Marginal Cost, Demand Curve

21 views2 pages
School
Department
Course
lavenderskunk360 and 18 others unlocked
ECON 1201 Full Course Notes
74
ECON 1201 Full Course Notes
Verified Note
74 documents

Document Summary

Chapter 12: in a perfectly competitive market all producers are price-taking producers and all consumers are price-taking consumers no one"s actions can influence the market price. Consumers are normally price-takers, but producers often are not. A third condition is often satisfied as well: free entry and exit into and from the industry: a producer chooses output according to the optimal output rule: produce the quantity at which marginal revenue equals marginal cost. For a price-taking firm, marginal revenue is equal to price and its marginal revenue curve is a horizontal line at the market price. It chooses output according to the price- taking firm"s optimal output rule: produce the quantity at which price equals marginal cost. However, a firm that produces the optimal quantity may not be profitable: a firm is profitable if total revenue exceeds total cost or, equivalently, if the market price exceeds its break-even price minimum average total cost.

Get access

Grade+
$40 USD/m
Billed monthly
Grade+
Homework Help
Study Guides
Textbook Solutions
Class Notes
Textbook Notes
Booster Class
10 Verified Answers
Class+
$30 USD/m
Billed monthly
Class+
Homework Help
Study Guides
Textbook Solutions
Class Notes
Textbook Notes
Booster Class
7 Verified Answers

Related Documents

Related Questions