PSY 3010 Lecture Notes - Lecture 15: Lebron James, Tiger Woods, Great News
Document Summary
You will find another extra credit opportunity contained herein. You will see that i"m asking you to think of yourself as part of a consulting team for adidas corporation - the makers of athletic apparel, footwear, and a host of other sports related items. The key in the following situations is to determine what type of market structure is in place. Once you have identified the market structure you will then have to make suggestions based on the characteristics of that market structure. I would think you would need to write a paragraph or two in response to each of the four following scenarios. Think of each of these situations as being tied to the four quarters of the calendar. Thus, the first quarter of this assignment begins on january first. Please remember that with each new quarter you can forget what happened on the last quarter and start fresh with a new set of information.
