PSYCH 9B Lecture Notes - Lecture 6: George Sperling, Iconic Memory, Tachistoscope

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23 Oct 2016
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Wk 2 tuesday memory stages and processes lecture 6. Memory: changes in the brain as a result of past experience that influence the way we think, feel, or behave. Properties of memory stages: capacity: how much information it can hold, duration: how long information stays there. Sensory memory: holds sensory impressions that persist after the original stimulus has ended . Example: hand wave it in front of your face. Your fingers are not actually there they were just there. Thus, this memory was preserved for just a short period of time after the stimulus is no longer there where you"re seeing it. Attention: you can remember what your mom said when you weren"t listening right away. Visual = icon memory: ex: firework, or hand wingled in front of your face, duration: < 1 sec, capacity: large. But then replay your conversation: < 4 sec, capacity: large, machines. Tachistoscope: presents images for precise, brief period of time.

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