COM 100 Lecture 20: Com 100 - Lecture 20
10 Dec 2020
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Document Summary
Writing good news messages and bad news messages. Consider the context of a letter responding to a request for credit. It must include the precise terms of the credit. The letter must bear exact notation of the denomination or limits. Conclude the letter w/ a paragraph that sells your company. Writer immediately delivers good news to the reader. The heart of the letter provides the terms. The concluding paragraph builds goodwill and express appreciation. A final sentence might gently allude to the company"s services. Milton says: you should initial in the margin by key #s and amounts! Typos can lead to 3 things: misunderstanding, mistrust, and significant legal problems. Sometimes, you need to write yes to angry people. Self-righteously say the policy is for the customer"s protection. Or, acknowledge her feelings and give her good news. Consider merits of situations; if you see customers are wrong, think about company"s policy and.
