PSY-0036 Lecture Notes - Social Identity Theory, Derogation, Psy
Document Summary
Why is experimental design important: to do good research, you need to know how to design a rigorous study, to evaluate research findings effectively, you need to know about the methodology that was used to collect the data. Anatomy of an experiment a: control (what you can) >, random assignment (for what we can"t control) >, dependent variable (measure) >> No need for identical treatment, little error: useful when manipulation is subtle. Example study: threats to the status of ingroups: branscombe & wann (1994, do people derogate outgroups when their own identities are threatened? c. Independent variable: threat: conceptual: threat present or absent, operational: rocky loses to or defeats soviet boxer, dependent variables, conceptual: outgroup derogation, self-esteem, operational: negative ratings of soviets, rosenberg se e. Internal validity i: external validity, feasibility, control (what you can) checklist i. Identify potential confounds: random assignment (for what we can"t control) checklist, all participants are randomly assigned, dependent variable (measure) checklist.
