ANT 260 Lecture Notes - Lecture 22: Kfc, Taco Bell, The Injury
Document Summary
Fast food have become an important part of american society. Fast foods are now served at restaurants, drive-throughs, stadiums, airports, etc Americans spent a lot of money (about billion) on fast foods [more than anything else] Everywhere you go, everywhere you look, you can find someone eating fast food (it has gotten to that point!) Big corporation owners all started from scratch. They worked their way up to become the famous mcdonald"s, burger kings", taco bell, Fast food first started at a cart, then restaurants started including fast foods in their menus. To attract customers, visual lures were used (bright color signs, dressing waitresses in showy clothes (aka carhops), etc ) Then it changed to speed service (the faster the better) Mcdonald brothers started a new method of preparing food. Designed to increase speed, lower prices, and raising the volume of sales. Got rid of forks, spoons, knives and replaced them with paper cups, paper bags and paper plates.