JOUR 001 Lecture Notes - Lecture 25: Show People, The Wall Street Journal

• School: College of The Sequoias
• Department: Journalism (JOUR)
• Course: JOUR 001
• Professor: Menezes

Document Summary

Designed to pique a reader"s interest about a story. Just gives a general sense of the story"s subject. The %ws and h rarely are present. Used mostly on feature and news feature stories. Leads right into the heart of the story (the nut graf) Direct lede rules basically go out the window. Anecdotal lede: when you"re giving an example. Descriptive lede: paint the picture of the story. Parody lede: when something happens, and it reminds you of something else. Types of delayed lede: anecdotal: gives an example of a bigger picture. Essence of story is about that big picture. Nut graph immediately follows: parody: normally just a paragraph. Relates main point in story to something that people can identify with. Relationship often is to something in pop culture, a famous saying or an idiom: punch: a short sentence designed to shock a reader. Example: gary robinson died hungry: mystery: similar to a punch lede but generally a graph or so.