COMM 004 Lecture Notes - Lecture 1: Employee Engagement, Regional Policy Of The European Union

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Learning objective 1: explain the importance of effective communication to your career and to the companies where you will work. Communication is the process of transferring information and meaning between senders and receivers, using one or more written, oral, visual, or electronic media. The essence of communication is sharing data, information, insights, and inspiration. Improving your communication skills may be the single most important step you can take in your career. Even great ideas won"t go anywhere without great communication. As you take on leadership and management roles, communication becomes even more important. If you learn to write well, speak well, listen well, and recognize the appropriate way to communicate in any situation, you"ll gain a major advantage that will serve you throughout your career. Closer ties with important communities in the marketplace. Better financial results and higher return for investors.

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