JOUR 285 Lecture 11: 285 - 11

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Don dickinson - good business writing what do you mean i can"t write - norm macmaster. 3 ways to have your analysis rejected: purposely omit 2 or 3 important facts from your analysis. Make sure your readers know which side of the issue you"re on so they can skip your analysis in favor of a more objective approach considerable time and effort: avoid drawing any conclusions. 3 easy to make sure no one reads what you write: use long an complicated sentences that never end your readers will become confused and disoriented. They will quickly forget the point you were trying to make when the sentence began. They will give up: include as many cliches as possible. This tells the readers to have nothing new to say and have put no thought whatsoever into your writing. They will conclude there is no need to read further: include all possible details matter how trivial or marginally relevant.

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