ADMS 2511 Lecture Notes - E-Commerce, Online Advertising, Online Banking

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Document Summary

It increases an organization"s reach, i. e. the number of customers the company market its products both nationally and internationally 2. It removes start up barriers and cost for entrepreneurs and small businesses. Electronic-commerce (ec): it describes the process of buying, selling, transferring, or exchanging product, services, or information via computer networks, including the internet. E-business: it a broader concept, that refers to servicing customers, collaborating, with business partners, and performing electronic transactions within an organization. The degree of digitization of e-commerce: extent to which the commerce has been transformed from physical to digital: the product of series being sold, the process by which the product or services produced, the delivery gent or intermediary. Virtual organization (pure-play): companies engaged only in electronic commerce. Clicks-and-mortar organization: an organization that conducts some e-commerce activities over the. Internet, yet its primary business is conducted in the physical world. Types of e-commerce: b2c: the sellers are organizations and the buyers are individuals.

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