PS270 Lecture Notes - Lecture 2: Demand Characteristics, Random Assignment, Betty White
Document Summary
There are multiple definitions of social psychology but there are overlapping key. Identifying causes: social behaviour, feelings, thoughts, role of cognitive processes, scientific method. In the 1800s there is evidence that pink was considered masculine people kind of choose their own facts. What is not scientific thinking: this is true because it happened to me anecdotal, this is true because someone said . Echo chambers: we tend to associate with likeminded people: this is true because the internet said . Fake news: this is true because i"ve seen it happen multiple times , this is true because everyone knows the saying . Correlations and cause- 3 possibilities: causation x->y, reverse causation y->x, third variable. Advantage to correlation research: can capture real world phenomena, fewer ethical issues. Disadvantage: cause and effect misleading, often ambiguous. Experimental research: can reveal whether changes on one variable lead to changes on a second variable, can identify cause and effect, 2 key features:
