KP211 Lecture 2: KP211 Lecture 2
Document Summary
What are the methodologies: quantitative vs. qualitative. Investigate and provide insights into how human societies function: based upon empirical evidence. No limits question the world that humans have created and live in: question why or how things happen in this world, questions about the role of social characteristics in outcomes. Establish parameters that help ensure objective and accurate results. Strive for objective, logical, critical and skeptical explanations. Does not establish right or wrong facts: presents new information. De ne a concept in terms of the physical or concrete steps it takes to objectively measure it. Systemic or replicable manner of data collection. Formulate a hypothesis: an assumption about how two or more variable are related. Understand social worlds from the viewpoint of the participants. Subjects change their behaviour because they know they are being observed. Collects data from subjects who respond to surveys. Use a sample to represent a larger swath of the population.