BU362 Lecture Notes - Lecture 6: Interior Design, Target Canada, Too Shy
Document Summary
J. m. "s ig(cid:374)atu(cid:396)e restau(cid:396)a(cid:374)t: m revenue goal for 1st year of operations. b (2-4% recently) mostly due to a shift in consumption patterns (fast- food ^). Fail rate =5% tl & 18% if new. & internet: has to be free, accountant calculated a net profit of ,400 in the 1st year, start-up costs = ,000. In-class: often go problem/symptoms straight to management decisions. Instead, look at the underlying issue, analyze, recommend, and implementation plan. Us/the segment target aimed at is taken by other retailers: recommendation: cut loose from canada, windows 10, problem: microsoft is losing market share in mobile os to google & apple, and how can. What caused their dismal performance: capeccod club. Background qs: the nature of the restaurant business: key factors, d cor, reputation - service, location, price, food offering incl. quality. Importance of location & key people: chef, wait staff includes bar staff, managers, owners, landlord (once contract expires)
