BU121 Lecture Notes - Lecture 2: Elevator Pitch, Business Plan, Relate
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Short up ride the elevator: must only say your key points, o(cid:374)l(cid:455) (cid:271)e a(cid:271)le to get that perso(cid:374)(cid:859)s atte(cid:374)tio(cid:374) get them to talk more with you, essential in a business model. Pitching your idea to investors for their money is only one type of pitch. Executive summary: part of request to formally present. Powerpoint slide deck: formal presentation screening. Business plan: heavily scrutinized during the process. *an entrepreneur knows that the business plan is all based on assumptions but you need to be able to change it. Having a business plan shows them that you have a plan. The elevator pitch is the base (like the trunk of a tree) Key things needed to be addressed are like the branches of a tree. Only in the report do we mention details (like tree leaves) does not go into pitch. Have about 10 slides, no too many. Add points and details only in the.