Sociology 2172A/B Lecture 7: Culture

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Anti-littering campaign in toronto: came up with advertisement pictures used to insult litterbugs, ex. Dip stick , pig: raised concerns with copyright issues , had to stop putting these ads out, companies complained that their packaging was being used and also the ads were putting their brand in a bad light. Advertising & culture: culture involves language, communication, values, expected behaviors, customs, roles, rituals, courtesies, relationships, manners, thoughts, practices, different cultures have different norms, ex. Not all countries/cultures say thank you / please: you are not born with a culture but as your grow it gets passed down to you and you get integrated into your culture. Some political authority & dominant cultural expectations: culture is passed down from person to person from one generation to the next. It is common to a given human society. It acts like a template: consists of. , mental processes, beliefs and values, knowledge, customs, language.

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