Sociology 2172A/B Lecture Notes - Lecture 5: American Apparel, Marc Jacobs, Brooke Shields
31 Jan 2017
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The more crowded the playing field, the more outrageous the ads couples, intimacy and nudity from almost going under. Dove ad was banned not because of nudity, but because she was an older. Need to be more outrageous than the last. People are curious about sexuality and sexuality sells products female who was nude. Sometimes sex and humor is not used appropriately (hiv ads) Supposed to be guidelines for men and women in advertising (can(cid:495)t show women in sexual positions) but it(cid:495)s only in canada (cid:498)filtered sunshine(cid:499) - woodbury soap sales increased when they used romantic. In reality sex doesn(cid:495)t sell as much as we think it does (cid:498)since there have been men buying, there have been ads using women as bait. From a marketing point of view sexuality makes it more of a desirable product. Emotional/physical feelings of love, trust, and caring.
