Media, Information and Technoculture 2154F/G Lecture Notes - Lecture 1: Five Ws

• School: Western University
• Department: Media, Information and Technoculture
• Course: Media, Information and Technoculture 2154F/G
• Professor: Mark Kearney

Document Summary

Your lead and first sentence is usually the most important start with the most important items and then work your way to the least important. Paragraphs are kept short one to three sentences at the most. You must attribute (cid:272)o(cid:373)(cid:373)e(cid:374)ts to people o(cid:396) sou(cid:396)(cid:272)es (cid:862)he said(cid:863) (cid:862)she said(cid:863) info first, person saying it second attribution goes at the end. Impact what kind of impact does it have on people/a community: affects a significant number of peoples lives, affected a person(s) critically death, critical injury, etc. (death = in the lead v important) Prominence someone or something in the public eye/public interest. Interest of readers based on location of the story they (cid:449)o(cid:374)"t (cid:396)ead it if its not proximal. Freshness how new or recent a story is: reade(cid:396)s (cid:449)ill lose i(cid:374)te(cid:396)est (cid:449)he(cid:374) the sto(cid:396)y is(cid:374)"t (cid:396)e(cid:272)e(cid:374)t, espe(cid:272)ially (cid:449)he(cid:374) the news situation is urgent, the newer the news the more interesting to audience.