Digital Communication 2001A/B Lecture Notes - Lecture 2: User-Generated Content, Quora, Vimeo
17 Oct 2018
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Document Summary
Definition: social media are the online platforms that foster virtual communities for collaborative practises and the sharing of information. Definition: production of content by the general public rather than by experts or professionals in the field. It"s "conversational media" versus the "packaged goods media" of the 20th century. It was a way of linking pages from one page to another. Web 2. 0 (the age of personal and personalization media. In the analog world, media usage was a passive experience. Screen technologies have become so small and ubiquitous that users now carry their own programming with them. Social media signal the birth of new cooperative and collaborative models. Blog is short for "weblog" an online journal or information site. Blogs like all web 2. 0 technologies mark a revolution in the technologies of production. The cost of creation and distribution has collapsed. Crowdsourcing is one of the most effective new strategies. Don"t criticize, condemn or complain respect is a responsibility (10).
