POL303Y5 Lecture 5: POL303F-LEC5

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16 Feb 2017
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Continuing with our representation in western cultural discourse. Last week we looked at (cid:373)ai(cid:374)strea(cid:373) (cid:373)edia, this (cid:449)eek (cid:449)e"re looki(cid:374)g at alter(cid:374)ati(cid:448)e (cid:373)edia. Lecture 5- alter(cid:374)ati(cid:448)e media a(cid:374)d eprese(cid:374)tatio(cid:374)s of (cid:862)isla(cid:373)(cid:863) Tru(cid:272)ture a(cid:374)d (cid:272)o(cid:374)te(cid:374)t i(cid:374) relatio(cid:374) to (cid:858)(cid:373)edia (cid:373)essage(cid:859) Critical analysis of lmotp, season 1, ep 1: of little mosque on the prairie. 1. 1 alternative media definition: a means of communication, such as newspapers, magazines, radio, television, or website targeted into a smaller niche market. Because of its smallness and its targetedness, very often alternative media carries a stronger ideological message than you might find in mainstream mass media. Alternative media often aim to challenge existing power structures of society, which includes a challenge in mainstream representation of marginalized groups. Example: newspaper called a socialist worker, a revolutionary anti-capitalist newspaper published by the international socialists. We ask ourselves sometime why there is an alternative media. When it comes to raisi(cid:374)g represe(cid:374)tatio(cid:374), there"s a si(cid:373)ilar effe(cid:272)t.

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