CCT208H5 Lecture Notes - Lecture 9: Operationalization, Central Tendency
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Cct208: lecture 9 part 1 key terms and ethical choices in quantitative design. What are key terms: key ideas that are the assist of research, common sense. Voting, age, weight, etc: previous research. Sense of empowerment idea that comes from psychology that suggests ppl have control over their lives and is linked to people"s mental health, workplace, etc. In social research, there is the idea of strong and weak ties: common sense + previous research. Someone glances at their phone, count how long on the phones. Why are key terms important? vs actually using the phone: how key terms are conceptualized affects how they are. Conceptualizing social isolation : nobody to discuss important matters with. Operationalized: creating measures based on abstract definition. How many people do you discuss important matters with? . When presented with a list of oil industry arguments for the environmentally friendly aspects of oil sands protection.