CMN 1160 Lecture Notes - Lecture 1: Media Controls, Human Voice, Technological Determinism
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CMN 1160 Full Course Notes
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Document Summary
Intro of main concepts- transition from traditional to modern society. Undistinguished/ impersonal relations (everyone has to get the same basic meaning from the message) Can generate fragmented audience(s) (industry recognizes age groups interested in other medias- such as 8-12 yr old girls reading adult magazines therefore they cater them for the girls) Human voice- expressions of humans, the way you express has different meanings. Body- way we present, way we gesture. Could be personal, mediated, hierarchal, or egalitarian. Could designate a channel of communication, content or form of communication. Could highlight psychological, socio, or eco traits. Could refer to writing, speech, or signs and gestures. Moving towards union or uniformity; merger of old and new media; it"s a technological, economic, and cultural process. Building on old media, so television never disappears. Digital media- merging form and mode of communication (synchronizing eachother) Economic convergence (monopoly)- industries that buy other industries to support them such as newspaper that buys paper mill.