ADM 3318 Lecture Notes - Lecture 1: Masculinity, Ethnocentrism
4 Apr 2016
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Document Summary
Culture: set of values, beliefs, rules and insituions held by a speciic group of people. Complex whole which includes knowledge, beliefs, art, morals, law, custom and other capabiliies acquired by man as a member of society. Aestheics, values and aitudes, norms, mores (folkways) , manners and customs, religion, educaion, physical and material environment. Culture has an impact on how we see the world and operate business. Condiioned to think about naional culture and subcultures. Naional culture: i. e france coninues to voice fears that its language is being tainted with. English and u. s programming create french laws entrusing protecionism. i. e china with over 50 diferent disinct ethnic groups. Levels of culture: popular culture (pop culture, clothing, tv programs, high culture (ilm fesivals (enlightenment), clothing designers (form), classical music, folklore or indigenous culture (storytelling) Hofstede s dimenions compares cultures along dimensions: power distance (equality within) 2: uncertainty avoidance (uncertainty or ambiguity degree placed on value of security, rules and.
