FIST 331 Lecture Notes - Lecture 8: Brown Hair, Redone, Semiotics

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Message decoding in order to extract a meaningful message, the reader must: Have knowledge about the rules of how to read the code and conclude meaning the message is continuous - no code- meaning cannot be directly extracted because it floats (different interpretations possible) Flows with the frame of the image of reality itself. A film image is succession of scenes/tableaux, each bearing an ultimate meaning. The film/play as a whole does not have a final meaning. Denoted - the fundamental function of image is to be a mechanical analogue of reality. Trick effects, pose, objects consumer adds cultural context. Imitative arts (painting, film, theatre) have also adopted a secondary message - the style of reproduction, different from the secondarily connoted photograph. The connotation is added before or after the process of consuming the film. La jettee 1962 as a pp constructed almost entirely from still pictures. Denoted form - portrays two main characters - black haired man, brunette woman.

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