AFM491 Lecture Notes - Lecture 11: Business Model Canvas, Earnings Before Interest, Taxes, Depreciation, And Amortization, Financial Analysis
Document Summary
Situation size up: role, point of view in the case, requirement, case writer"s perspective. Strategic objective: business objective, growth in revenue, target for profitability, specific, measurable, time-based, value proposition, core product or service, point of view from customer, target customer, geographic scope. Strategy statement: to strategic objective by offering value proposition to customer through internal advantage. Sources: how large, growing, comparison with industry, profitability, cost structure, what are the costs, compared to revenue, margin, compare to competition, net profit and ebitda, profitable, generating cash, margins over time, financial position, cash, generating, debt. Simplified business model canvas: value prop, customer. Internal capabilities: revenue streams, quality of revenue or issues, comparison to competition, cost structure, margins, compare to competition, profitability, competitive advantage, strategic linkages. Fundamentally different from competition: financial linkages, do strategy components result in a financial advantage, concise statement of whether they have an advantage, trigger, major external events, challenges, opportunities.