ECON 1050 Lecture Notes - Lecture 4: Rationality, Equalize, Substitute Good

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Consumption ossiblities are all the things that you can afford to buy. You can afford many different combinations of goods and services, but they are all limited by your income and by thr prices that you must pay. Consumption possibilities are limited by income and price. The budget line constraints choices, consumers can afford all choices on or below their budget line, the choices above their budget line are unaffordable. Consumption possibilities change when income or prices change. A change in income shifts the budget line but maintains the same slope. A change in price changes the slope of the budget line. Income and prices limit consumption choices, but consumers still have a lot of choice based on their preferences. We use consumer preferences to determine hoe consumers make their buying plans, we want to explain what determines demand and marginal benefit.

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