SA 335 Lecture Notes - Lecture 5: Disruptive Innovation, Media Play
Document Summary
Women are under-represented, falsely implying that men are the cultural standard, women are unimportant/invisible. Media misrepresent actual proportions of men and women in the population. Minorities even less visible than women- minority women non-existent. Older people also under-represented and represented inaccurately (fewer women than men). Twitter, internet- science, health, political and government stories (78%) Men and women portrayed stereotypically- reflect and sustains socially endorsed views of gender. Women- either subservient, passive, objects of male attention or evil, hard, cold, aggressive. Extreme masculinity- violent, unafraid, not feminine (eg. bitch, whore, non-woman). Women in support roles rather than leading roles. Rare to see women as independent without being hard, embittered or without close relationships. Men as competent authorities who save women from their competence. Portra(cid:455)ed as either de(cid:272)orati(cid:448)e o(cid:271)je(cid:272)ts or (cid:448)i(cid:272)ti(cid:373)s of (cid:373)e(cid:374)(cid:859)s se(cid:454)ual i(cid:373)pulses. Women are defined by their bodies and how men treat them. Wo(cid:373)e(cid:374)(cid:859)s i(cid:374)depe(cid:374)de(cid:374)t ide(cid:374)tities a(cid:374)d e(cid:374)dea(cid:448)ours are irrele(cid:448)a(cid:374)t, their a(cid:271)ilities to resist are obscured.