MUS 505 Lecture Notes - Lecture 9: Save Our Children, Lonelyhearts, Popular Alternative

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Mus 505 class 9 november 13, 2017. Vietnam war ends with u. s withdrawal from saigon, vietnam (1975) Domestic issues: oil crisis (1973), stock market crash, and economic inflation (jeopardizes economic security), and watergate (growing political cynicism) As could be predicted, the much-maligned rock enters cultural mainstream (am radio, television, film) Two target markets: 1) teenagers/new generation and 2) adult-age baby boomers (for whom rock n"roll now had nostalgic associations) Some mourned the passing of the 1960s -poignantly symbolized by the deaths of janis joplin (1970), Jimi hendrix (1970) and jim morrison (1971), and breakup of the fab four (1970) Others longed for the golden age of 1950s america (e. g. america graffiti [1973], grease [1971 and 1978], and happy days [1974-1984] https://www. youtube. com/watch?v=wzwmxjynfz4. Columbia/cbs, warner communications, rca victor, capitol emi, mca, and. United artists-mgm: decline of independent labels, increasing (pseudo) variety in musical categories/categorizations (e. g. pop rock, adult contemporary, singer-songwriters, soft soul, country pop, bubblegum, disco, etc. )

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