ITM 100 Lecture Notes - Lecture 8: Wearable Computer, Apple Watch, E-Commerce

• School: Ryerson University
• Department: Information Technology Management
• Course: ITM 100
• Professor: Al Natour

Document Summary

Ecommerce: use of the internet and web to transact business. Traditional advertising industry is disrupted: google, yahoo, and facebook display nearly 1 trillion ads a year. Ubiquity internet/web technology available everywhere: work, home, etc. , and anytime. Global reach transactions cross cultural and national boundaries. Universal standards one set of technology standards: internet standards. Interactivity using a chat window to interact with technical support at bell. Information density vast increases in information density - the total amount and quality of information available to all participants. Social technology promotes user content generation and social. Information asymmetry reduced one party possesses greater knowledge than the other. Search costs: the effort to find suitable products. Transaction costs: the cost of participating in a market. Digital goods: goods that can be delivered over a digital network. Cost of producing first unit is almost entire cost of product. Costs of delivery over the internet very low.