FSN 199 Lecture Notes - Lecture 3: Karl Lagerfeld, Coco Islands, Privately Held Company
Document Summary
Fsn 199 east & west: the beginnings of a global economy (part 3) 10 years before channel, he was the first designer to produce his own perfume. Concealed in a handkerchief, that matched what was inside, as well as included a ring to wear. Suggestive advertising, using color and linking them to moods. Took children selected by their artistic talents. Orphans from the streets that he educated. School was so successful > atelier martine: packing manufacturing. Philosophy of wanting a complete look: linked an empire of fashion and cosmetics. Scented soaps, creams, nail polish, talcum powders: maharadja. Metal bottle with an ivory stopper: atelier martine. Sold furniture and designed complete rooms and buildings: the little factory. Fabric/textile printing workshop: shoe and hat design. 1914-1918: wwi, poiret closed his business and joined his army, escaped the frontlines due to his work as a tailor, after the war, everything changed.