ECN 104 Lecture 5: ECN 104 Chapter 5

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Ecn 104 - microeconomics - chapter 5 reading notes (elasticity and it"s applications) Elasticity: a measure of quantity demanded or quantity supplied to one of its determinants. The price elasticity of demand and its determinants: Necessities versus luxuries: necessities tend to have inelastic demands whereas luxuries have elastic demands. When the price to visit the doctor rises, people will not dramatically alter the number of times they go to the doctor, although they might go less often. Example of luxury: when the price of a sail boat rises, the quantity of sailboats demanded falls substantially. Availability of close substitutes: goods with close substitutes tend to have more elastic demand because it is easier for consumers to switch from that good to others. Definition of the market: elasticity depends on how we draw boundaries to markets. Narrowly defined markets tend to have more elastic demand in them because it is easier to find close substitutes for narrowly defined goods.

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