ACC 100 Lecture Notes - Lecture 3: Dynamite Entertainment, Starbucks, Competitive Advantage

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The general environment consists of all the background conditions in the external environment of an organization. The economic conditions of the general environment details the health of the economy in terms of inflation, income levels, gross domestic product, unemployment, and job out-look. By staying abreast of the legal-political conditions of the general environment, managers are aware of the prevailing philosophy and objectives of the political party or parties running the government, as well as laws and government regulations. Internet censorship is the deliberate blockage and denial of public access to information posted on the internet. With the development and availability of new technologies in the general environment, managers need to constantly monitor how these advances affect the work being done by employees. With organizations going green, how a firm becomes a sustainable business that meets the needs of its customers while advancing the well-being of the natural environment is a management concern.

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