PSYC 203 Lecture 5: Measurement & Data Analysis
Document Summary
Psyc(cid:1006)0(cid:1007) week 5 measure(cid:373)e(cid:374)t & data a(cid:374)alysis. Coming up with an empirical question: observing behaviour. Paying attention to the world around you: applied problem. The need to solve a problem: theory testing. Conduct a study to try to test whether the prediction is correct: new question generated from past research. (cid:862)you (cid:272)a(cid:374) o(cid:271)ser(cid:448)e a lot (cid:271)(cid:455) just (cid:449)at(cid:272)hi(cid:374)g(cid:863) yogi berra. (cid:862)we do (cid:374)ot k(cid:374)o(cid:449) o(cid:374)e (cid:373)illio(cid:374)th of o(cid:374)e per(cid:272)e(cid:374)t a(cid:271)out a(cid:374)(cid:455)thi(cid:374)g(cid:863) thomas edison. What is a theory: should summarize & account for the existing data, a statement about relationships between abstract variables, use theory to make predictions about behaviour. E. g. , cognitive dissonance when you have 2 opposing ideas at the same time, you are uncomfortable: takes constructs & tries to relate them to each other. (cid:862)theor(cid:455) false(cid:863) does not necessarily mean that it is false. Deduction use set of general statements from theory to create a. Induction how observations from experiments leads to theory hypothesis.