HLTH 415 Lecture Notes - Lecture 7: Individual Psychological Assessment, Health Promotion, Mammography

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Kreuter et al. (2003) achieving cultural appropriateness in health promotion programs. Culture is learned, shared, transmitted from one generation to the next can be seen in a group"s values, (cid:374)or(cid:373)s, pra(cid:272)ti(cid:272)es, s(cid:455)ste(cid:373)s of meanings, ways of life. Individual, behavioral, and social characteristics are(cid:374)"t i(cid:374)here(cid:374)tl(cid:455) (cid:862)(cid:272)ultural(cid:863) (cid:271)ut (cid:373)a(cid:455) help define culture for a given group these factors may be directly/indirectly associated with health-related behaviors and/or with acceptance and adoption of health promotion program and message. To provide programs and materials that are culturally appropriate, health educators must be able to identify and describe cultures and/or subcultures within a given population, understand relations to health behavior, and apply this knowledge in planning/development. Cultural targeting as the process of identifying a population subgroup for whom an intervention/program is developed for; taking into account characteristics shared by the su(cid:271)group"s (cid:373)e(cid:373)(cid:271)ers. It can assume that there is sufficient homogeneity within the target population to use a common approach: e. g.

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