ENSC 203 Lecture Notes - Lecture 9: World Fair Trade Organization, Kyoto Protocol, Cleaner Production

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Over consumption : impacts on environment through withdrawals (resource use) and additions. Consumption as cultural : embeddedness means it is hard to change (pollution/waste; disturbed ecosystems, etc) Family, sports, school, entertainment: hard to even imagine alternatives to pursuing consumption as pleasured, competition, and life goals. Many top creative minds devoted to promoting this (eg. advertising industry) Our personal lives full of word and spending - little time for non-consumptive values. Eg. community building, democratic participation, growing food, making things. World-wide trend towards consumer demand for environmentally friendly products and other ethical values in consumer good (eg. social welfare of workers) Doesn"t challenge dominant social paradigm (consuming is good for economy, satisfies social status and consumer desire) Therefore, it"s easy to promote behaviour change: consume, but consume green . Genuine benefits of cleaner production and waste management practices (ex. Allows people to do something as individuals (empowerment, getting involved) Increases overall awareness and discourse about impacts of production and consumption.

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