PSYO 111 Lecture Notes - Lecture 17: Dyslexia, Amobarbital, Channel Surfing

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Dolphins taught a gestural language with over 2000 different sentences. Impossible sentences used to measure children"s comprehension: dolphins act like children (substitute objects to make actions possible) More choices = better results (more customized) Success: 285 varieties of cookies, 75 iced teas, and 175 salad dressings. Increased choices can lead to: paralysis. Overwhelmed so don"t end up making a choice at all: easier to imagine better choices, increased expectation. With more choices, you expect a better outcome. More room for disappointment: self blame. Increased choice results in better results but less happiness. 3 vs 20 samples of jam: 20 jams to choose from you"ll nd the perfect one but don"t buy any at the end. Children"s colouring: 3 crayons vs 24 crayons: 3 happier with choice and produce better work with it. Channel sur ng: clicking to nd something better (maximizer) or ok with whats on (satis ers)

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